Welcome to Italy!

Get ready for an unforgettable experience discovering made-in-Italy excellence in Emilia- Romagna and join us on the road of success leading to Imola.

This virtual space will feature exclusive interviews with leading players in the key sectors that make Italy unique: food, fashion, tourism, design and architecture, culture and entertainment, manufacturing and craftsmanship, and of course, motorsport. These players will share with you what lies behind Italian quality: a whole universe of passion and dedication contributing to the success of made-in-Italy excellence all over the world.

Share your made-in-Italy experience on social media using the #WeDriveIT hashtag.

Ready, set, go!
#WeDriveIT
Made in Italy in Pole Position

The protagonists of Made in italy in Emilia-Romagna.